Wednesday April 23, 2008

TechInsights Events Adds Shannon Alo-Mendosa as Director of Business Development

San Francisco – (April 23, 2008) – TechInsights, producer of EE Times, TechOnline, the Embedded Systems Conference and RFID World, today announced that Shannon Alo-Mendosa is joining TechInsights Events - Custom Solutions group as Director of Business Development, which produces face to face events, digital environments and digital trade shows.

With over 10 years of international experience in the electronics market, Alo-Mendosa brings a keen understanding of the core technologies that drive the electronics market and proven relationships with the top semiconductor and electronics companies worldwide. Alo-Mendosa will be responsible for developing and fostering new relationships with vendors across the electronics industry as well as identifying new business opportunities with a specific focus on events.

Prior to joining TechInsights Events, Alo-Mendosa held the position of Strategic Accounts Director where she represented CMP’s Electronics Group worldwide media portfolio and drove a territory of 5.7 million. Previously, Alo-Mendosa was employed at PennWell as Associate Publisher of the Portable Design franchise.

"Shannon is joining TechInsights at an exciting time. Our mission is to offer our clients top-notch event services coupled with industry intelligence and audience access. Her extensive expertise, great attitude and proven track record make Shannon the ideal candidate to drive TechInsights' growth plan for 2008 and well beyond,” said James Lonsdale-Hands, Vice President Events, TechInsights."

TechInsights Events is a full service global organization that provides strategic event consulting and program management services thru flexible, creative and scalable event programs that increase brand, product awareness, drive marketing and sales objectives as well as educate and evangelize new business contacts. TechInsights Events provides clients with customized event services including strategic planning, content development, project management, sponsorship sales, audience acquisition, marketing and event logistics for conferences, road shows, roundtables, thought leadership events reaching CLevel audiences as well as digital trade shows and expos. In essence TechInsights Events provides consultative integrated performance marketing solutions, using face to face and digital events as the glue to reach target customer, prospects, partners and/or employees.

For additional information on TechInsights Custom Events please click here.

Editorial Contact:
Junko Yoshida
Editor in Chief
jyoshida@cmp.com

Sales Contact:
Stephen Corrick
scorrick@cmp.com