Canada Smartphone Vendor Marketshare by Operator: Q1 2023
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Smartphone shipments in Canada contracted slightly in Q1 2023 compared to the year-ago quarter, with four of the leading vendors seeing shipments improving year-on-year. Canada is a mature market in which replacement sales make up most smartphone volumes, limiting growth. Supply issues are affecting the ability of vendors to fully meet customer demand. The big three vendors in the Canadian market this quarter are Apple, Samsung and TCL-Alcatel. This report tracks smartphone shipments, vendor market share and share by operator for the leading brands in Canada. Operators covered include Rogers, Bell, and Telus.