Tracker: Global Bluetooth TWS Shipments, Revenues and ASP by Price Tier by Vendor: Q2 2024

Discover Apple’s dominance in premium-tier TWS revenues and AirPods' consumer preference, with detailed insights on shipments, ASPs, and revenues from 2016-Q2 2024.

Premium-tier remains as the most valuable TWS segment taking over half of TWS revenues. Apple is the leader in total TWS revenues having most of its shipments in the premium segment. AirPods remain as the goto-devices for most consumers and have become synonymous to all TWS. This report looks at the shipment volumes as well as ASPs and revenues of the top-22 vendors in detail for 2016-Q2 2024. The report offers valuable insights to all designers, vendors, operators, distributors, etc working with TWS headsets.

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