Narrative: India Smartphone Shipments and Market Share by Model Q3 2025
2 Min Read January 12, 2026
India’s smartphone market thrives with fierce competition and top 200 bestsellers led by Vivo, Xiaomi, Apple, and Oppo brands.
India is the world's second-largest smartphone market. It is one of the fastest-growing countries on the planet, with a rising middle class and vibrant competition among device suppliers. Our extensive report shows India's top 200 best-selling smartphone models in the third quarter of 2025. Besides popular Vivo, Xiaomi, Apple, and Oppo/OnePlus/Realme models, which brands and models have made their way into the bestsellers, and what is the secret behind their success? How are local vendors like Lava doing?
This summary outlines the analysis* found on the TechInsights' Platform.
*Some analyses may only be available with a paid subscription.
