Tracker: Global Smartwatch OS Market Share by Region: 2024 Q3
Explore global smartwatch shipment trends in Q3 2024, with Wear OS gaining momentum. Track shipments and OS share from Q1 2013 to Q3 2024 in this comprehensive report.
Global smartwatch shipments were roughly flat (-0.1%) in Q3 2024, after returning to growth (+3.8%) in Q2 2023, and prior to that falling for six consecutive quarters. The smartwatch space is beginning to mature and consumers are reigning in discretionary spending causing a lengthening replacement cycle amid macroeconomic weakness and geopolitical uncertainty. Wear OS was boosted by the Pixel Watch, by Samsung's Galaxy Watch 7, and by Xiaomi and OPPO embracing the operating system in recent models, further solidifying Google's second OS share position behind Apple's Watch OS. Our report tracks global smartwatch shipments and share for leading operating systems by quarter from Q1 2013 to Q3 2024.
