Narrative: Tablet Apps Processor Market Tracker Q3 2025

Tablet AP revenue slides in Q3 2025 as Apple deepens dominance, x86 share fades, and shipment softness pressures the broader processor market.

The global tablet applications processor (AP) market revenue declined 8.6 percent year-on-year in Q3 2025 along with a 3.7 percent decline in processor shipment volume over the same period. Apple iPad Apps Processors (A-series and M-Series) continue to dominate the total market with approximately 58 percent share of overall tablet AP revenue in Q3 2025. x86-based APs, driven by Intel, declined slightly to 7.3 percent unit share (from 8.1% in Q3 2024) and 8.8 percent revenue share as tablet PC sales continue to stagnate. This report tracks stand-alone and integrated tablet applications processor unit shipments, revenue market share and ASPs for 24 tablet apps processor chip vendors on a quarterly basis, and includes provisional estimates up to Q2 2026.