Tracker: Apple Watch Shipments by Model: 2024 Q3
Explore Q3 2024 Apple Watch trends with a 4% YoY shipment decline. The SE (Gen 2) leads, followed by Series 9, while cellular penetration dips amid cautious spending. This report covers global Apple Watch shipments by model from Q4 2016 to Q3 2024.
Apple Watch shipment volumes shrunk by 4% YoY in Q3 2024 largely due to a continued unfavorable YoY comparison - while the Apple Watch Series 10 was released during the quarter, the Apple Watch Ultra line and the now aging Apple Watch SE line were both not updated in the Q3 launch this year. The SE (gen 2) took the top spot by model, followed closely by the Series 9. Cellular penetration fell slightly YoY during Q3 2024 as consumers reign in discretionary spending. This report details global shipments for every Apple Watch model from Q4 2016 to Q3 2024.
