Tracker: Global Wearables Vendor Market Share : 2024 Q3

Tracker: Global Wearables Vendor Market Share : 2024 Q3

Track the battle for the top wearables spot in Q3 2024 as Apple, Huawei, and Samsung compete. Global shipments fell 5%, driven by declines in fitness bands, smartwatches, hearables, and VR. This report covers quarterly shipments and market share across all wearable categories.

The race for the top wearables spot continues as Apple, Huawei, and Samsung battle it out. Global wearables shipments declined by 5% in Q3 2024, marking the eighth consecutive quarter of declines amid continued macroeconomic weakness and geopolitical uncertainty, causing a lengthening replacement cycle and limiting consumer spending. Continued steep fitness band declines as well as modest declines for smartwatches, feature watches, hearables, and VR drove the downtick. Our report tracks global wearable shipments and market share by hardware vendor by quarter. Total wearables, for this report, include smartwatches, fitness bands, smartglasses, virtual reality headsets, feature watches, biometric hearables, jewelry/apparel/shoes, and others. Our report can be used by device makers, component suppliers, operators, software developers, content suppliers and other stakeholders to determine the size and growth trends of the global wearables market.

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